Since human effort costs money, it is understandable that Louis Vuitton bags come a little dearer than the mass produced 'run of the mill bags' - whose quality, of course, tends to be quite dubious.Yet another reason why bags cost what they do has to do with the brand building that the makers have had to invest in (think of things like celebrity endorsements and massive endorsements) that have finally made Louis Vuitton the big brand it is today.Turning to the value proposition that bags offer, which makes people to continue paying a little more for them; we can identify at least three different elements, namely durability, beauty and class.
Starting with durability - which is a function of the pure leather base from which Louis Vuitton bags are made and the high workmanship employed in making them; it turns out to be a great attraction to many value-conscious people, who are wary of going for a cheaper bag, only to find themselves shopping for another one a few months down the line - the first one having come apart so soon after purchase.Turning to beauty, it is an incontestable fact that Louis Vuitton bags are aesthetically appealing, and that they tend to maintain their visual appeal even after a considerable period of use, which is unlike many lower-end bags that lose their luster the moment they leave the vendor's store-stairs.
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